Hosted by the Ford Pro Strategic Team
Harness the power of data to guide your commercial strategy. We'll provide a full Overview of the Commercial Business Intelligence tool, showing you how to analyze key metrics across Call Tracking, Inventory, Leads, and Traffic.
February 12th, 2026 at 12:00 PM CT
We’ll show you how to optimize every aspect of your listings, covering critical areas like Pricing, Photos, maximizing visibility with Featuring, using compelling Sales Banners, and efficiently managing Upfit Invoices.
March 5th, 2026 at 12:00 PM CT
In a shifting market, your used inventory shouldn't just sit—it should sell. This session dives into the essential strategies for merchandising used commercial vehicles to capture high-intent buyers. Start maximizing your margin today!
May 7th, 2026 at 12:00 PM CT
Get answers to your biggest commercial visibility questions. We will unpack how the search algorithm ranks your inventory, show you how to mine your service lane for fresh pipeline leads, and detail exactly how to capture more digital traffic.
July 14th, 2026 at 12:00 PM CT
Merchandising
December 18, 2025
Lead Flow and Follow Up
January 6th, 2026
Vehicle Acquisition
January 22nd, 2026
Introduction to CBI
February 12th, 2026
Merchandising
March 5, 2026
Used Vehicle Merchandising
May 7, 2026
WTS Q & A
July 14th, 2026